Published on Mar, 2025
Alejo was friendly, engaging, and highly informed about coffee growing and processing, as expected. I've taken a few coffee tours before, and this absolutely met my hopes. But the biggest reward was in the intelligent and visionary conversation that Alejo and I had about the way technology can empower farmers to improve their products (coffee) and earn a higher pay for their work, improving their livelihoods and their community overall. The intentionality and care demonstrated by the farmers over their crops, the care they bring to their fields, and the awareness of the environmental and social impact of coffee growing, and the invitation to coffee consumers to engage and be thoughtful about the industry they support were all enriching to the experience. I highly recommend the trip from Jardin and plan to spend the time to taste, learn, and consider the coffee. You'll never look at the product the same way again.
